Aspen Luxury
A responsive property website, integrated listings and a practical handover.
A property website that worked for the team behind it.
Bringing the presentation up to the brief
Aspen Luxury wanted a website that better reflected the properties it represented. Previous work hadn’t quite achieved the presentation the team was looking for, and the site also needed to pull listings from its existing systems.
The brief combined two needs: a polished experience for prospective clients and a website that was straightforward for the business to run.
Connecting design and day-to-day use
I designed and developed the site for desktop and mobile, integrated the property listings through APIs, and set up the SEO and tracking. I also automated parts of the workflow so the team could spend less time on repetitive administration.
The handover included a bespoke how-to video. It showed the client how to use the system, edit listings and add content, giving them something specific to their own website that they could return to whenever they needed it.
Ready to manage
The finished project brought the visual presentation, listings and content management together. The team had a website suited to its market and the guidance to look after it.
For me, a successful handover is part of the build. The people using the system should feel comfortable with what they’ve been given.
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A website, a brand, a film — or a problem that needs figuring out first.
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